DEPUTY CEO AND EXECUTIVE DIRECTOR
Genting Berhad
DEPUTY CEO AND EXECUTIVE DIRECTOR
Genting Malaysia
POWER SCORE: 836
POSITION LAST YEAR: 28
CLAIMS TO FAME
- Heir apparent to his father Lim Kok Thay as head of Genting Group, founded by his grandfather, Lim Goh Tong
- Owner of Zouk nightclub brand with clubs in Malaysia, Singapore and Las Vegas
IN THE FAMILY-RUN behemoth that is Genting Group, 38-year-old Lim Keong Hui has emerged as the man destined to run it all once his father, Genting Group patriarch Lim Kok Thay, eventually steps aside.
KT’s eldest son, Lim Keong Hui married his long-time girlfriend in recent months and continues to carry the flame of succession ahead of the youngest brother, Lim Keong Loui, who was until recently Executive Vice President of Genting Cruise Lines, and the middle child, Lim Keong Han, who continues to oversee theme parks.
Indeed it is Keong Hui who stands as Deputy CEO and Executive Director of Genting’s two core entities – Genting Berhad and Genting Malaysia. He was, until August 2020, also Deputy CEO of Genting Hong Kong but stepped down after the cruise ship giant hit troubled waters. Perhaps the prospect of guiding the company out of almost US$3 billion in debt was just a bit too much for someone of his tender years to take on.
Then again, it didn’t seem to slow his ambition. Shortly after stepping down from Genting Hong Kong, Keong Hui bought nightclub brand Zouk from his former company and quickly expanded its reach to Resorts World Las Vegas, which his father opened in June 2021. Don’t be surprised to see more such pursuits in the future given Genting’s interests in New York and Miami.
It seems a brief stint at investment bank HSBC, completed before joining the family business, has served Keong Hui well. And he certainly appears to bring good pedigree, having earned a Bachelor of Science (Honors) Degree in Computer Science from the Queen Mary University of London and a Master’s Degree in International Marketing Management from Regent’s Business School.
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