CLAIMS TO FAME
- Heir apparent to his father Lim Kok Thay as head of Genting Group, founded by his grandfather, Lim Goh Tong
- Owner of Zouk nightclub brand with clubs in Malaysia, Singapore and Las Vegas
For a while there, Lim Keong Hui appeared to be enjoying life in the spotlight. Having been appointed Deputy CEO of his father’s global gaming empire, Genting Bhd, in 2019, he personally invested in the Zouk nightclub brand in 2020 in a move that saw him expand the brand across the Pacific to Las Vegas.
Lim also held a high-profile wedding at family-controlled Resorts World Genting, but he has largely remained off the public radar in the years since.
That may be a good thing given the sprawling empire he will almost certainly be handed the keys to once Lim Kok Thay eventually steps aside.
Genting’s empire spans Malaysia via Resorts World Genting and Singapore via Resorts World Sentosa, to the United States via Resorts World Las Vegas and its New York operations, as well as to the UK and Egypt. He could even sail the seas once more through the company’s recently launched cruise line, Resorts World Cruises, which sprung to life following the collapse of Genting’s former cruise company, Genting Hong Kong.
Lim had also served as an executive with Genting Hong Kong but stepped down when the company hit troubled waters in 2020. He retains, however, a front row seat to the group’s latest challenges: Resorts World Las Vegas, under Genting Bhd, is currently facing a complaint from the Nevada Gaming Control Board for allowing suspected or proven criminals to gamble, while Bahama property Resorts World Bimini, under Genting Malaysia, is being sued by its joint venture partner for allegedly dumping liabilities on RWB from other parts of the Genting empire.
It will no doubt serve as a good lesson for Lim’s future aspirations.
For the full list of 2024 Asian Gaming Power 50 winners, click here.