Resorts World Manila has announced a rebranding, with the Philippines’ first integrated resort to be known as Newport World Resorts.
The company unveiled its new name on Wednesday, with the Newport World Resorts brand “reflecting a shift in perspective for the brand to present itself as the most innovative, dynamic and comprehensive casino, hotels and entertainment complex in the country.”
“Newport World Resorts is reinventing the brand to bring together its pioneering integrated resorts and the best of its community within the sprawling Newport City complex,” it added.
The property’s two main wings will be known as the Newport Grand Wing and the Newport Garden Wing, although its array of international hotel brands – Marriott Manila Hotel, Sheraton Manila Hotel, Hilton Manila, Hotel Okura Manila and Holiday Inn Express Manila – remain unchanged.
Opened in 2009, Newport World Resorts is located directly across from Manila’s Ninoy Aquino International Airport Terminal 3, with a direct connection via the Runway Manila footbridge.
Alliance Global Group Inc (AGI), one of Newport World Resorts’ joint venture owners, recently announced plans to spend Php4 billion (US$75 million) on expansion projects at the property this year.