Philippines integrated resort Solaire has launched a new campaign titled “Solaire Is Safe For You” aimed at establishing itself as a safe destination.
The campaign focuses on Solaire’s COVID-19 prevention measures, most notably the installation of high-performance UVC light technology into the air-conditioning system. The system, according to a Monday announcement, provides clean, high quality air to 100% of the property including the casino, hotel towers, restaurants, bars, retail spaces, every hallway and staff offices.
“Already fully operating since October 2020, this step assures guests that Solaire has the highest quality of air circulating across the entire property by filtering and eliminating bacteria and viruses, and halting air-borne diseases from spreading,” it said.
Solaire, which has remained closed to the public since late March due to the pandemic, said Monday it has spent much of the past year meticulously modifying and implementing its safety procedures with an eye to welcoming back guests.
“The result is a sweeping overhaul of processes in both front and back of houses, as well as facility upgrades which ultimately led to Solaire being the brand to emulate,” it said.
“‘Solaire Is Safe For You’ has also been an effective supporting tool to inform and entice many of its patrons. Solaire utilized its social media pages and shared with its audience various content that presented the resort’s incredible transformation to create a safer environment in a time of unprecedented concerns.”
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