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HKUST Digital MBA transforms industry professionals to steer through the digital and sustainability revolutions

Newsdesk by Newsdesk
Tue 25 May 2021 at 13:48
HKUST Digital MBA transforms industry professionals to steer through the digital and sustainability revolutions

Professor Tai-Yuan Chen, Associate Dean of the HKUST Business School and Director of the MBA Program.

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With the global COVID-19 pandemic having thrust us into the digital world faster than we could ever have imagined, it is now abundantly clear that virtual interaction has become the way of the future. It is also time for global business leaders to cultivate a sustainable workplace and business world for the next generations.

It is with this in mind that the Hong Kong University of Science and Technology (HKUST) has launched a brand new Digital MBA for Global Leaders (DiMBA), providing a platform for senior professionals and executives to transform and lead in the digital era by mastering a broad range of skills via a blended learning mode, comprising 50% online self-paced study and 50% live virtual classes.

“The pandemic, along with new technologies, has changed the way we work, meaning a new type of all-rounded leader is called for in the post-COVID-workplace,” says Professor Tai-Yuan Chen, Associate Dean of the HKUST Business School and Director of the MBA Program.

“Apart from digitization, sustainability has also become a global topic that is relevant to every one of us. DiMBA not only will equip our students with knowledge in business technology and sustainability such as Big Data, AI, Cryptocurrency, Python, Green Finance and Corporate Sustainability, it will also cover topics across different disciplines such as Art Appreciation and Psychology.

“Professionals need a digital-focused education to help them adapt to the new normal. As a forward-looking school, we have to keep up with the changing times.

“Our DiMBA has been carefully designed for senior professionals and executives who realize the future is digital. It will enable them to master a broad range of hard and soft skills through blended and virtual classes.

“The format of DiMBA also means participants have greater control over their own pace of learning because they can work through course content at a time which is best for them.”

HKUST’s DiMBA provides greater flexibility via a 50/50 split between online study and live virtual classes.

According to an annual survey conducted by the Graduate Management Admission Council in 2020, applications for online MBAs grew 43.5% last year. However, with the majority of courses still being offered by schools in either North America or Europe, time zone differences can make it challenging for professionals based in Asia to attend.

The HKUST Digital MBA aims to bridge that gap by fulfilling needs and schedules of professionals in Asia.

Greater flexibility is provided by the 50/50 split between online study and live virtual classes, allowing DiMBA students to go through course content which are more theoretical during their fragmented free time – therefore committing less time to regular class sessions and minimizing compromise which students must make on other work and personal priorities.

HKUST DiMBA also offers the first exclusive virtual classroom in Asia, utilizing technology to allow professors and students to interact with each other in a setting comparable to a physical classroom.

Assignments are conducted in the form of class discussions, case studies, presentations, team projects and virtual exams with those who graduate doing so with the skills necessary to become more effective leaders in the digital world we now inhabit.

“With all the latest virtual learning technologies, our digital classroom allows professors and students to interact with each other in a setting comparable to a physical classroom,” explains Professor Chen. “Communicating in this forum, and discussing key issues with faculty members and classmates, is another way of training students to be effective leaders in the digital workplace.”

The HKUST DiMBA Program will be highly selective and has been put together for an elite class consisting of senior global leaders.

In particular, it has been designed to cater to the needs of working professionals already well established in their careers, enabling them to upgrade their skills and expand their global professional networks beyond geographical boundaries.

To learn more, register for FREE to attend HKUST’s Digital MBA for Global Leaders information session, online webinar running from 7.30pm until 9pm on Thursday 3 June 2021.

The information session will include a program introduction, Q&A with the Program Director and a sample class on digital marketing.

Benefits of HKUST DiMBA

  • HKUST’s MBA ranked first in Asia among the world’s Top 25 MBAs according to Financial Times.
  • Enables students to master interdisciplinary knowledge across business technology, sustainability, and other disciplines
  • HKUST’s pioneering EdTech allows students to have better control over own pace of learning, without compromising on other work and personal priorities.
  • Access to elite global community via HKUST MBA’s exclusive virtual alumni hub – with 5000+ members across 60 countries around the globe
  • Allows graduates to expand career choices beyond boundaries

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