Inside Asian Gaming

IAG FEB 2023年2月 亞博匯 118 10 YEARS AGO market segment could fully recover to 2019 levels before the end of the year. If this were to prove true it would not only reverse the recent fortunes of Macau’s operators in rapid time but also fulfil another IAG prophecy from that February 2013 cover story – the “amazing story that is the Macau mass market. “These are the players at the main-floor tables and slot machines who have been generating top-line growth at quarterly averages of 27% or better going back to the end of 2009,” we wrote at the time. “Much has been written about them and the way they’re changing the very architecture of industry profitability as the volume of their play grows. This will be the most closely watched of Macau metrics: this fundamental shift in revenues from their historical dependence on a relative handful of super-rich gamblers from the immediate environs of Hong Kong and Guangdong to the tens of millions of urbanized mainlanders working and saving their way to the lineaments of a middle-class lifestyle.” 保守」，並暗示中場市場可能會在年底 前完全恢復至2019年的水平。 如果事實果真如此，將不僅在短期 內扭轉澳門營運商們最近的命運，而且 會實現《亞博匯》在2013年2月封面故 事中的另一個預言——「澳門中場市場 的驚人故事」。 我們當時寫道：「自2009年底以 來，這些中場賭枱及角子機的玩家以 27%或更高的季度平均增長率帶來收 入。」 「關於他們的報道已經很多了。隨 著投注額的增加，他們正在改變行業盈利 架構，這將是澳門最受關注的指標：收入 發生根本性轉變，從過去依賴香港和廣東 周邊地區相對少數的超級富豪賭客，轉向 數千萬通過工作和儲蓄過上中產階級生活 方式的內地城市人口。」