Inside Asian Gaming

IAG JUL 2022年7月 亞博匯 6 JUL 2022年 7 月 CONTENTS 內容 INDUSTRY PROFILE 76 Starr Xian: Human factor IAG speaks with EvolutionHR’s Managing Partner, Starr Xian, about her career journey and Macau’s current HR challenges. 110 EVENTS CALENDAR 10 YEARS AGO 104 Playing the winning hand In this regular feature in IAG , we look back at our cover story from exactly 10 years ago, “Playing the winning hand”, to rediscover what was making the news in July 2012! ALL-IN DIGITAL 60 Branding and engagement in the metaverse In Part 1 of this series we looked at the rising world of metaverses and NFTs. In Part 2 we take a closer look at how integrated resort and casino operators can drive real-world visitation. Cover 封面 : Inside Asian Gaming COLUMNISTS 88 Jockeying for position Positioning your company’s brand is more important than ever before in the wake of the COVID-10 pandemic, writes Sudhir Kalé. Daily Briefs 12 FEATURES 96 Capital punishment IAG delves into an intriguing change in Macau’s new Gaming Law: the increase in minimum capital requirement for each Macau concessionaire from MOP$200 million to MOP$5 billion. IN FOCUS 50 Roadmap to 1 January With Macau’s new Gaming Law passed by the Legislative Assembly on 21 June, IAG takes a look at the likely timeline for the re-tendering of gaming concessions.