Inside Asian Gaming
IAG JUL 2020年7月 亞博匯 59 焦點關注 運商則聘用接近2.75萬名員工,而歐洲的賭場僱員人數超過10萬 人。 然而,這些僱員的命運卻有著天淵之別,這取決於一系列因 素,包括其工作所在地、僱主的財務狀況及優先事項。 拉斯維加斯大道就是一個很好的例子。美高梅度假村和凱撒 宮度假村因財務上受到限制,其數千名員工被迫休假,而拉斯維 加斯金沙集團和永利度假村則向其僱員發出了強而有力烈的訊 息,強調繼續全額支付其薪金。這對企業來說是昂貴的付出,如永 利指截至5月底,其1.5萬員工薪金的支出達2.5億美元,但從長遠 來看,這可帶來顯著的效益。 Martinez稱,「毫無疑問,永利以非常體貼的手法處理這情況, 令他們在公關層面上大加分。在行政總裁馬德承的領導下,永利 的公關形象發生180度大轉變。」 「但是,因為這情況是史無前例的,人們關注當中的影響,特 別是關懷僱員是否企業的當務之急,如受益僱員是否正領取賭場 或餐館捐贈的食物。」 「根據我的所見所聞,顧客和僱主正關注哪些公司真正地照 顧其員工,而某些顧客未來或更傾向於到訪那些在疫情期間確切 關懷員工的賭場。」 financially, furloughed staff in their thousands, LVS and Wynn Resorts sent a powerful message to their employees by vowing to continue paying them throughout. It was an expensive exercise – Wynn put the total cost through the end of May at US$250 million for its 15,000 employees – but one that could reap significant benefits in the long run. “There is no doubt that Wynn has gotten very positive PR in the way they have handled this situation very thoughtfully, and under the leadership of CEO Matt Maddox the company has now crossed from one side of the PR spectrum to the other,” says Martinez. “But because this is so unprecedented and people are seeing the impact (people who were gainfully employed are now going and picking up food that has been donated by the casinos or restaurants), to see how employees are being taken care of is definitely top of mind for them.
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