Inside Asian Gaming

August 2016 inside asian gaming 7 Cover Story has the House of Dancing Water fantasy adventure show, a kid’s play area and sand beach. City of Dreams Manila has DreamPlay – an interactive challenge course based on DreamWorks film characters. And all three resorts have brand name nightclubs for grown up fun. “Our family-oriented entertainment attractions and the more adult-oriented facilities are all integral parts of the resorts, allowing us to attract a broad range of visitors, setting us apart from our peers,” Melco Crown explained in a written response to Inside Asian Gaming ’s questions. Sands Cotai Central has DreamWorks Experience character interactions and later this year will open high tech indoor adventure park Planet J. Sands China’s Parisian will feature water park AquaWorld, QUBE for kids – as found at its other Cotai resorts – along with its Eiffel Tower scale model and related streetmospheres. “Family entertainment attractions are developed based on our strategy of diversification which has been our strategy and core value “Asia needs more family attractions to entertain its burgeoning middle class and Macau faces political and economic pressure to diversify beyond gaming. While that seems like a natural fit, industry insiders differ on whether family entertainment is the right complement to Macau’s casinos.” Melco Crown spent an estimated US$900 million on entertainment options at its Studio City property in Macau

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