Inside Asian Gaming

inside asian gaming June 2016 24 Uniforms play a vital role in the modern gaming enterprise, providing yet another layer of facility distinction in an increasingly competitive casino marketplace. By Joan Mantini for us and timely delivery. I will check with other properties and see if they have worked with the company. We always look for a company that can provide a good choice in sizing for all body types. It must be able to stand up to the commercial laundry process. Our uniforms must look and fit well and be fashion forward. I need to be confident I will be able to get the same product for the life of the uniform program.” This set of criteria led Brooks to select At Work Uniforms to fulfil all of American Casino & Entertainment Properties’ uniform needs. As for other gaming properties, the role uniforms play in the casino can really be broken up into three main categories that should be taken into consideration during the selection process: casino branding, employee comfort and the patron experience. FOR THE CASINO “You never get a second chance to make a first impression.” When it comes to a business’ image, taking a gamble is not a wise choice. Uniforms are vital in communicating the company image accurately and positively. The colors and styles selected to brand a business can be among the most effective ways to attract and keep Features A ccording to manufacturers, the uniform business has been increasing rapidly in the casino industry – but so has the competition. With so many options, how do casino uniform managers even begin the selection process? Cynthia Brooks, Corporate Uniform Manager for American Casino&Entertainment Properties says, they look for, “dependability, consistent quality, customer service, how they have performed Uniform strategy