Inside Asian Gaming

INSIDE ASIAN GAMING | August 2012 24 Mr Gelinotte describes the thinking behind the hybrid jeton: “Our customers like jetons not just because they are visually appealing, but also because the materials like the gold laces or mother of pearls used to create them are also high security elements. But, jetons aren’t as easy to handle as American-style chips, which can be challenging for dealers and other staff. So we wanted to create a hybrid that combines the advantages of the jeton with the efficiencies of American-style chips. The B&G J2 Jeton is exactly the same profile and shape as an American-style chip with the same weight, but includes a label where we can have a hologram or any kind of security feature that is offered in our American-chip products. “We also just released this year what we call B&G Premium Chips,” says Mr Gelinotte. According to the company, “B&G Premium Chips combine innovations in chip design, 3D injection mold design engineering and manufacturing with the industry’s largest selection of overt and covert security features to give casinos the ability to create completely custom chips. By incorporating a wide range of colors with up to six individual injections, casinos cancreatean intricatechip mold design that is both visually distinctive and unique as well as more counterfeit resistant.” Mr Gelinotte adds: “The fact that we are doing unique molds is also better in terms of security because when you use chip molds from a menu it makes it easier for counterfeiters who could replicate that mold. With B&G Premium Chips, however, customers have their own unique set of molds featuring their own intricate designs, which makes it much more expensive and challenging for potential counterfeiters.” B&G Premium Chips offer other possibilities, points out Mr Gelinotte. “The good thing as well of doing the premium customized chips is that we can fully use the products for branding purposes. We can include a casino’s logo on the chip, promote the property, and really distinguish it from its competitors.” At G2E Asia 2012, GPI also highlighted two enhancements to its RFID portfolio: • Chip Inventory System 2.0, which uses RFID technology to track the location and status of all enabled chips, helping operators increase inventory movement efficiency and security by tracking casino currency from the cage or vault to its authorized location on the gaming floor. CIS 2.0 can also be integrated with casino and table management systems for reporting and transaction data, eliminating the need for manual data entry. • RFID Total Money Management, which combines the efficiencies of RFID with a high-speed table bill validator designed by JCM, streamlining table game cash and chip transactions to enable an increase in rounds per hour while providing increased currency security through instant authentication and validation. GPI continues adopting the latest technology and inventing some of its own in the race to stay ahead of counterfeiters, while also striving to enhance its products’ aesthetic appeal and value as marketing tools. Mr Gelinotte sums up what constitutes a secure chip: “It’s like the bank note industry: there is no miracle security feature. A secure solution is a combination of security features from different levels—Level 1 to Level 3—and of overt and covert features. So, a good chip, a secure chip, has security features from all levels and a balance of overt and covert features. That’s exactly what monetary authorities are doing for banknotes: they combine a mix of generally inexpensive security features to have a more secure note. With our gaming currency we apply the same approach, and just like the banking industry, we are constantly adding new features that can be used to replace a security feature when it is compromised or becomes too widespread.” Best of both chips—the B&G J2 Jeton Completely customized—B&G Premium Chips Streamlining table-side transactions—RFID Total Money Management GPI