Inside Asian Gaming

January 2009 | INSIDE ASIAN GAMING 7 Supplier Awards A mid all the talk of the challenges facing the Asian gaming industry in 2009, it would be easy to forget the outstanding good news story of 2008— record revenue growth in multiple markets. The aim of the Inside Asian Gaming – Supplier Awards 2009 is to celebrate and recognise all the hard work that gaming suppliers across the globe have put into making that record 2008 growth possible. The prizes were based on reader nominations of gaming equipment products available in Asia in 2008 and on the votes of a panel of judges made up of industry professionals. The nominees were all products and companies with proven performance where it matters most—on the casino and club floor. The winners and those receiving an honourable mention have proven track records in terms of return on investment thanks to their ability to satisfy the demands of players and operators alike. Even those that didn’t make the nominations this time round are playing a vital role in the industry by pushing up standards through constant competition. Thank you to everyone who took part, and on behalf of the publisher and everyone at Must Read Publications Ltd, we wish you a Happy New Year and a prosperous Year of the Ox in 2009. Without further ado, the categories are: Winner: Aristocrat Technologies - Choy Sun Doa Choy Sun Doa is an apt first winner, as this Chinese-themed game features something that’s a common sight in Macau and elsewhere during the Lunar New Year. This is the giving and receiving of small red packets containing gifts of money, known as lai see. In Aristocrat’s Choy SunDoa game, red packets also spell good luck. They appear during the free game feature of this medium volatility video slot. A red packet anywhere on reels one and five results in a random prize of 50, 20, 15, 10, 5 or 2. The random prize is then multiplied by the total number of credits staked. Choy Sun Doa is our judges’ first winner thanks to its popularity across Asian markets as one of six provenperformers inAristocrat’s Reel Power series. Winner: Aristocrat Technologies – Cash Express Aristocrat’s Cash Express powered its way onto the US market back in 1992 as the company’s first linked progressive. Since Inside Asian Gaming Supplier Awards 2009 Best Standalone Game Nominees: Manufacturer Title Aristocrat Choy Sun Doa Aristocrat 50 Dragons Aristocrat 5 Dragons Bally Mega Winner IGT Davinci Diamonds Best Linked Progressive Product Nominees: Manufacturer Title Aristocrat Cash Express Aristocrat Fa Fa Fa Bally Blazing 7s Hot Shot IGT Party Time Konami Fire & Ice WMS Jackpot Party WMS Life of Luxury