Altira Macau, Melco Crown Entertainment’s VIP-focused casino hotel property in Macau says it is launching its own free iPhone application.
The launch is in collaboration with the digital network provider 3 Macau. It is described by Altira’s management as the first time a Macau hotel has offered an iPhone application to customers.
The initial version of the application will allow users to access detailed information about the property and about special offers. It also has a ‘click to call’ function linking phone users to Altira’s restaurants—allowing them to make meal reservations from anywhere in the world.