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Crown Resorts rolls out AI to improve player protection abilities

Newsdesk by Newsdesk
Fri 5 Sep 2025 at 05:37
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Australia’s Crown Resorts is rolling out artificial intelligence (AI) technology across its gaming floor with a view to better identifying risk distribution among its guests and allowing these risks to be identified and addressed to enhance player protection.

The GameScanner technology is developed by Mindway AI which revealed its new partnership with Crown this week. According to Mindway, this represents the largest global implementation of its technology in a physical setting and is the first land-based application in Australia, “setting a new industry standard and aligning with Crown’s commitment to safe and sustainable gaming”.

It explains that GameScanner is an AI solution trained by gambling harm experts, researchers and psychologists to better enable effective checks, with a focus on player well-being and preventative measures.

“The introduction of this technology at Crown is yet another example of our commitment to continuous safety improvements and harm minimization,” said Dr Jamie Wiebe, Group EGM of Crown PlaySafe. “This will greatly assist in identifying risks and preventing harms from occurring in the first place, which is a major focus for us at Crown.

“In collaboration with our Crown PlaySafe initiatives, technology plays a critical role in helping us provide a safe environment and uphold our industry-leading standards for our guests.”

Rasmus Kjaergaard, CEO at Mindway AI, added, “We are thrilled to partner with Crown Resorts in this significant initiative. Our shared vision for player welfare is the foundation of this collaboration.

“Our move into land-based applications signifies a significant milestone for Mindway AI. With GameScanner, we are reinforcing our commitment to player welfare across all gaming platforms, creating an environment where care and safety are paramount.”

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The IAG Newsdesk team comprises some of the most experienced journalists in the Asian gaming industry. Offering a broad range of expertise, their decades of combined know-how spans multiple countries across a variety of topics.

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