NUSTAR Resort Cebu has launched its latest marketing campaign, “I Love Cebu”, marked by the premiere of an accompanying music video. The launch event, held earlier this month, was celebrated with a dance flash mob featuring over 300 NUSTAR team members and 50 dancers, including top executives led by Chief Operating Officer Alan Teo, who danced to the “I Love Cebu” song at the newly opened Atrium.
The music video introduces a fresh interpretation of the iconic “I Love Cebu” anthem, taking viewers on an immersive visual journey that showcases the must-visit destinations that define Cebu’s character. From top scenic spots to significant cultural landmarks, the video provides a comprehensive experience for both locals and tourists.
Boasting a star-studded lineup that includes local influencers and Cebuano singers Jacky Chang and the Wonggoys, the video has garnered over 1 million views across various platforms.
Produced by NUSTAR Resort and Casino, the campaign not only highlights Cebu’s diverse offerings, but also provides a sneak peek into the lifestyle experiences that await guests at the integrated resort.
Watch the full music video here.
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