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Macau concessionaires to average a non-gaming spend of US$4.4 million per week each for 10 years

Andrew W Scott by Andrew W Scott
Mon 19 Dec 2022 at 10:40
BNU, Bank of China sign new 10-year agreement to issue Macau banknotes
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As part of the formal signing of 10-year casino concession contracts which took place on Friday afternoon, the Macau government revealed the investment commitments of the six concessionaires.

But perhaps much more interesting than the raw numbers themselves, were the large proportions allocated to non-gaming and the promotion of foreign visitation to Macau, which were revealed by the operators themselves at press conferences on Saturday:

 

GAMING

MOP$b

NON-GAMING*

MOP$b

TOTAL

MOP$b

Non-gaming %

Non-gaming weekly spend

MOP$m

Non-gaming weekly spend

US$m

Sands

2.4

27.8

30.2

92%

53.5

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6.7

GEG

0.9

27.5

28.4

97%

52.9

6.6

Wynn

1.2

16.5

17.7

93%

31.7

4.0

MGM

1.7

15.0

16.7

90%

28.8

3.6

SJM

2.0

12.0

14.0

86%

23.1

2.9

Melco

1.8

10.0

11.8

85%

19.2

2.4

 

10.0

108.8

118.8

92%

209.2

26.2

Average

1.7

18.1

19.8

 

34.9

4.4

* includes promotion of foreign visitation

Businesses in Macau will no doubt be salivating at the prospect of getting their hands on some slice of the average US$26.2 million being spent by the concessionaires on non-gaming initiatives every single week for the next ten years!

Keen readers will remember that back on 1 August this year, IAG broke the news of the 11 projects outlined by the Macau government in the tender documents for concession bidders. Removing the 11th project, which was rather vaguely titled “develop other projects”, the remaining 10 projects are shown in the table below:

Project#

Project name

Sands

GEG

Wynn

MGM

SJM

Melco

1

International tourism

✓

✓

✓

✓

✓

✓

2

MICE

✓

✓

✓

✓

✓

✓

3

Entertainment

✓

✓

✓

✓

✓

✓

4

Sporting events

✓

✓

✓

✓

✓

✓

5

Art and culture

✓

✓

✓

✓

✓

✓

6

Health tourism

 

✓

✓

✓

 

✓

7

Themed amusements

✓

✓

✓

 

 

✓

8

Gastronomy

✓

✓

✓

✓

✓

✓

9

Community tourism

 

✓

✓

✓

✓

✓

10

Maritime tourism

 

✓

✓

✓

 

✓

✓ = mentioned in concessionaire press release issued on Saturday

As you can see from the table, almost every project was mentioned by all six concessionaires in the press releases they issue on Saturday. And for those few projects not mentioned by some concessionaires, that doesn’t mean they haven’t pledged to do them, but might just reflect a desire for some semblance of brevity in their announcements!

I’m not yet sure whether to start calling this the “scattergun” or the “everyone does everything” approach, but who could blame the concessionaires for adopting this strategy when they were in a bitter and competitive tender process. Hopefully in the fullness of time calmer heads prevail and certain concessionaires tend to focus on certain projects – hopefully ones they have at least some skerrick of competitive advantage at.

In addition to the non-gaming commitments, the operators are also expected to meet significant Corporate Social Responsibility (CSR) requirements, particularly regarding protection of local employees and upward mobility of local workers.

The Macau government has already said it plans to establish formal mechanisms to monitor the compliance with and effectiveness of these commitments. Interesting times ahead!

Tags: concessionairesinvestmentMacaunon-gaming
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Andrew W Scott

Andrew W Scott

Born in Australia, Andrew is a gaming industry expert and media publisher, commentator and journalist who moved to Hong Kong in 2005 and then Macau in 2009, when he founded O MEDIA, one of Macau’s largest media companies, former and parent company of Inside Asian Gaming (IAG). Both O MEDIA and IAG were merged with US-based gaming media brand CDC Gaming on 1 January 2025, under new corporate parent Complete Media Group (CMG).

Andrew was appointed CEO of Complete Media Group upon the merger. CMG is now the parent of three gaming media brands: Inside Asian Gaming (focusing on land-based gaming in the Asia-Pacific region), CDC Gaming (focusing on land-based gaming in the Americas), and Complete iGaming (focusing on online gaming in the Americas and APAC).

Andrew continues to be Vice Chairman and CEO of IAG and now-sister company O MEDIA.

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