• Subscribe
  • Magazines
  • About
  • Contact
  • Advertise
Tuesday 1 July 2025
  • zh-hant 中文
  • ja 日本語
  • en English
IAG
Advertisement
  • Newsfeed
  • Mag Articles
  • Video
  • Opinion
  • Tags
  • Regional
    • Africa
    • Australia
    • Cambodia
    • China
    • CNMI
    • Europe
    • Hong Kong
    • India
    • Japan
    • Laos
    • Latin America
    • Malaysia
    • Macau
    • Nepal
    • New Zealand
    • North America
    • North Korea
    • Philippines
    • Russia
    • Singapore
    • South Korea
    • Sri Lanka
    • Thailand
    • UAE
    • Vietnam
  • Events
  • Contributors
  • SUBSCRIBE FREE
  • 日本語
No Result
View All Result
IAG
  • Newsfeed
  • Mag Articles
  • Video
  • Opinion
  • Tags
  • Regional
    • Africa
    • Australia
    • Cambodia
    • China
    • CNMI
    • Europe
    • Hong Kong
    • India
    • Japan
    • Laos
    • Latin America
    • Malaysia
    • Macau
    • Nepal
    • New Zealand
    • North America
    • North Korea
    • Philippines
    • Russia
    • Singapore
    • South Korea
    • Sri Lanka
    • Thailand
    • UAE
    • Vietnam
  • Events
  • Contributors
  • SUBSCRIBE FREE
  • 日本語
No Result
View All Result
IAG
No Result
View All Result

World Poker Tour revamps marketing department

Newsdesk by Newsdesk
Fri 10 Sep 2021 at 04:57
Bally’s makes US$100 million offer to acquire World Poker Tour
20
SHARES
494
VIEWS
Print Friendly, PDF & Email

The World Poker Tour (WPT) has announced a revamped global marketing department to be headed by long-time executive and recent Vice President of WPT Europe, Hermance Blum.

Two months after the WPT was privatized, the new-look department will see Blum tasked with the development and execution of a global marketing plan to increase overall awareness of the WPT brand.

The company said Blum has secured long-term strategic partnerships over the past decade which established the Tour in more than 12 countries and successfully delivered incremental growth of the business in Europe.

“I could not think of a better person to lead this new department,” said World Poker Tour CEO, Adam Pliska.

“Hermance brings a wealth of experience, a passion for poker and an amazing vision of how to elevate the WPT brand to new heights.”

Two more new roles have been created under Blum, with veteran WPT anchor Lynn Gilmartin adding the role of Social Content Director to her list of duties, overseeing all social media operations for the WPT. She will also continue in her role as anchor, working WPT televised events alongside Vince Van Patten and Tony Dunst.

Joining the WPT team for the first time is media veteran Lance Bradley as Director of Media and Player Communications. Bradley was most recently President and Editor-in-Chief of PocketFives.

RelatedPosts

Inaugural WSOP Online breaks online poker records after annual Las Vegas series postponed in 2020

2025 World Series of Poker festival gets underway in Las Vegas today

Tue 27 May 2025 at 07:14
Mass gaming segment drives sequential revenue growth for Korea’s Kangwon Land in 3Q24

Kangwon Land granted permission to increase minimum bets on blackjack and poker

Wed 21 May 2025 at 05:52
Long-time Wynn Resorts financial executive John Strzemp II passes away

Long-time Wynn Resorts financial executive John Strzemp II passes away

Thu 17 Apr 2025 at 06:00
RWLV names former MGM executive Greg Shulman as EVP of International Marketing

RWLV names former MGM executive Greg Shulman as EVP of International Marketing

Wed 9 Apr 2025 at 05:35
Load More
Tags: Hermance BlumLynn GilmartinmarketingPokerWorld Poker TourWPT
Share8Share1
Newsdesk

Newsdesk

The IAG Newsdesk team comprises some of the most experienced journalists in the Asian gaming industry. Offering a broad range of expertise, their decades of combined know-how spans multiple countries across a variety of topics.

Current Issue

Editorial – An inconvenient truth

Editorial – An inconvenient truth

by Ben Blaschke
Fri 27 Jun 2025 at 15:21

It’s understandable that political observers, academics and members of the public in greenfield jurisdictions would express caution around the legalization...

Light & Wonder’s Siobhan Lane

Light & Wonder’s Siobhan Lane

by Ben Blaschke
Fri 27 Jun 2025 at 15:19

Siobhan Lane, Light & Wonder’s highly experienced CEO of Gaming, speaks to Inside Asian Gaming about the company’s ongoing transformation...

Honesty is the best policy

Honesty is the best policy

by Ben Blaschke
Fri 27 Jun 2025 at 14:13

The Thailand Entertainment Complex Roundtable brought industry stakeholders, politicians and supporters of the government’s Entertainment Complex Bill face to face...

Sri Lanka’s casino industry

Sri Lanka’s casino industry

by Shaun McCamley
Fri 27 Jun 2025 at 13:36

Industry veteran Shaun McCamley delves into the complex history of Sri Lanka’s casino industry at a time when the country...

Evolution Asia
Your browser does not support HTML5 video.
Aristocrat
GLI
SABA
Mindslot
Solaire
Hann
Tecnet
NWR
Jumbo
568Win

Related Posts

PAGCOR donates US$888,000 to Bureau of Immigration to help fund deportation of former POGO workers

PAGCOR donates US$888,000 to Bureau of Immigration to help fund deportation of former POGO workers

by Newsdesk
Tue 1 Jul 2025 at 08:54

Philippine gaming regulator PAGCOR has approved a Php50 million (US$888,000) grant to the Bureau of Immigration (BI) to fund the ongoing deportation of foreign workers previously employed by illegal offshore gaming operators, or POGOs, it revealed Tuesday. In a statement,...

Global operators asked to register interest as New Zealand moves forward with online gambling regulation

New Zealand introduces Online Casino Gambling Bill to parliament

by Newsdesk
Tue 1 Jul 2025 at 06:14

New Zealand’s Minister of Internal Affairs Brooke van Velden has officially introduced the country’s Online Casino Gambling Bill to the House of Representatives. The bill, which aims to regulate New Zealand’s online gambling market by offering up to 15 licenses...

Genting Malaysia’s New York subsidiaries price an additional US$100 million senior notes as equity raising continues

Genting Malaysia says full casino operations could be launched within six months if New York bid successful

by Ben Blaschke
Tue 1 Jul 2025 at 06:11

Genting Malaysia said Monday that it could launch table game and complete slot machine operations at its New York casino, Resorts World New York City (RWNYC), should it win one of three full casino licenses on offer in New York....

Konami Gaming promotes Tom Jingoli to President and COO, now also Managing Director of Konami Gaming Australia

Konami Gaming promotes Tom Jingoli to President and COO, now also Managing Director of Konami Gaming Australia

by Newsdesk
Tue 1 Jul 2025 at 06:08

Japanese gaming supplier Konami Gaming, Inc has announced the promotion of long-time executive Tom Jingoli to President and COO of the company, as well as Managing Director of subsidiary Konami Gaming Australia Pty Ltd. Steve Sutherland, CEO of Konami Gaming...



IAG

© 2005-2024
Inside Asian Gaming.
All rights reserved.

  • SUBSCRIBE FREE
  • NEWSFEED
  • MAG ARTICLES
  • VIDEO
  • OPINION
  • TAGS
  • REGIONAL
  • EVENTS
  • CONSULTING
  • CONTRIBUTORS
  • MAGAZINES
  • ABOUT
  • CONTACT
  • ADVERTISE
  • 日本語

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

No Result
View All Result
  • 日本語
  • Subscribe
  • Newsfeed
  • Mag Articles
  • Video
  • Opinion
  • Tags
  • Regional
  • Events
  • Contributors
  • Magazines
  • Advertise
  • Contact
  • About
  • Home for G2E Asia

© 2005-2024
Inside Asian Gaming.
All rights reserved.

  • English
  • 日本語