Scientific Games Corporation has signed a 10-year agreement with Azerlotereya to support the national lottery and sports betting concession in Azerbaijan, southwestern Asia. The deal expands the company’s partnership with Demirören to Azerbaijan, where Demirören is now operating the national lottery Azerlotereya.
Scientific Games said it will exclusively supply retail and digital instant games, and its AEGIS omni-channel bet management system delivering iLottery, retail instant games and draw games nationally. It is the same platform that powers retail and digital lottery and sports betting programs for other leading lotteries, including the national sports betting concession in Turkey which is also in partnership with Demirören.
“We are proud to build on our momentum with our successful retail and digital lottery and sports betting programs in Turkey to support Azerbaijan with our trusted partner Demirören,” said Lottery Group Chief Executive for Scientific Games, Pat McHugh.
“We are focused on delivering the industry’s most innovative products and technology to maximize proceeds for our lottery customers. We look forward to driving profits for the benefit of the Azerbaijan government and its 10 million citizens.”
Scientific Games provides games, technologies and services to more than 150 lotteries in more than 50 countries.
