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Pragmatic Play launches dedicated live casino studio for Asian online giant M88

Newsdesk by Newsdesk
Wed 31 Mar 2021 at 04:08
Pragmatic Play launches dedicated live casino studio for Asian online giant M88
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Leading game content provider Pragmatic Play has completed the integration of its dedicated Live Casino offering with Mansion’s M88 brand.

Broadcast from a specially designed, tailored studio to suit M88’s needs, the operator’s customers can now enjoy Pragmatic Play’s Baccarat, Speed Baccarat, and Roulette products optimized for performance on all devices from desktop to tablet or mobile.

The products were put live just seven weeks after the two companies first signed a partnership deal, highlighting Pragmatic Play’s single API integration and dedication to creating immersive, engaging experiences for its customers.

Pragmatic Play has also entered into a similar commercial partnership with Kindred’s Unibet brand in recent weeks as it continues to grow its footprint in the Live Casino space.

“Signing this deal was a real statement of intent for us, and we’re delighted that we’ve been able to bring our products live so quickly with M88,” said Pragmatic Play’s Chief Business Development Officer, Yossi Barzely.

“The launch of this dedicated studio marks a proud moment for Pragmatic Play in its journey to become the leading iGaming content provider, and we look forward to growing further with M88.”

Carlos Lopez, Creative Director at Mansion Asia, added, “Our players are already as enthusiastic as us about Pragmatic Play’s Live Casino offering being delivered from a dedicated studio, and we’re thrilled at the swift turnaround.

“It’s always very fulfilling working with companies with similar goals to ours, and we’re excited about what the future holds for our partnership.”

Pragmatic Play currently produces up to five new slot titles a month, while also delivering Live Casino and Bingo games as part of its multi-product portfolio, available through one single API.

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The IAG Newsdesk team comprises some of the most experienced journalists in the Asian gaming industry. Offering a broad range of expertise, their decades of combined know-how spans multiple countries across a variety of topics.

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