• Subscribe
  • Magazines
  • About
  • Contact
  • Advertise
Saturday 9 August 2025
  • zh-hant 中文
  • ja 日本語
  • en English
IAG
Advertisement
  • Newsfeed
  • Mag Articles
  • Video
  • Opinion
  • Tags
  • Regional
    • Africa
    • Australia
    • Cambodia
    • China
    • CNMI
    • Europe
    • Hong Kong
    • India
    • Japan
    • Laos
    • Latin America
    • Malaysia
    • Macau
    • Nepal
    • New Zealand
    • North America
    • North Korea
    • Philippines
    • Russia
    • Singapore
    • South Korea
    • Sri Lanka
    • Thailand
    • UAE
    • Vietnam
  • Events
  • Contributors
  • SUBSCRIBE FREE
No Result
View All Result
IAG
  • Newsfeed
  • Mag Articles
  • Video
  • Opinion
  • Tags
  • Regional
    • Africa
    • Australia
    • Cambodia
    • China
    • CNMI
    • Europe
    • Hong Kong
    • India
    • Japan
    • Laos
    • Latin America
    • Malaysia
    • Macau
    • Nepal
    • New Zealand
    • North America
    • North Korea
    • Philippines
    • Russia
    • Singapore
    • South Korea
    • Sri Lanka
    • Thailand
    • UAE
    • Vietnam
  • Events
  • Contributors
  • SUBSCRIBE FREE
No Result
View All Result
IAG
No Result
View All Result

How to become a live-games headliner in one year: the TVBET case

Newsdesk by Newsdesk
Tue 24 Dec 2019 at 08:37
How to become a live-games headliner in one year: the TVBET case
11
SHARES
283
VIEWS
Print Friendly, PDF & Email

It is no secret that the modern gaming industry is undergoing a period of prolonged prosperity. The market is replenished each year with the entrance of new casino and sports betting companies, while modern technologies and access to the internet remove any territorial limitations.

It goes without saying that competition among the industry participants is extremely high, particularly for those companies that do not have a clear differentiation. So how should new companies take action when competing with gambling giants that have reached all corners of the globe?

In this article, we cite an example of a company that not only entered the market with its own product but became a leader of its sphere with a global perspective. The company is TVBET– a B2B provider of fast lottery games for sportsbook and casino operators. A small group of dedicated people that have worked in the industry for many years decided to ceate excitement by inventing an enticing product for betting. Having studied the market dominated by sports betting, slots and casino games, the team agreed to combine them in an all-in-one product without a flow.

Accordingly, TVBET’s fast live-games can be described as popular and well-known TV, lottery and card games with a modern twist in a live format. Games like KENO, PokerBet, Backgammon, 21Bet, Wheel of Fortune, JokerBet and others are popular worldwide. The whole set is available for both casino owners and bookmakers that can add them in the form of integration with no setup fees.

The product is designed in the form of fast live games where all events are hosted by charming presenters. A single game lasts around 3 minutes, during which time people can place their bets live or in advance on up to 10 future events. The provider says that such beautiful, professional dealers hold players for a long time, thus increasing traffic on the platforms of their partners. Currently, more than 100 operators from the sports betting and casino industry have experienced steady monthly growth of bets and GGR through integration with TVBET, the company says.

It is important to note that the 11 games on offer do not suffer from seasonality, as is the case of many sports competitions. Such bookmakers as Parimatch, 1xbet, MelBet, 22Bet, Pin-Up and others understand the value of these live-games that show revenue during the off-season. According to TVBET, on average its share reaches 30% percent in the total amount of bets sports betting companies boast. It is no wonder the B2B provider already cooperates with such a number of operators.

Owing to its favorable positioning, TVBET captured the prevalent market share in the niche of fast live-games for bookmakers and casino operators. In fact, the company was founded in 2016, but officially launched in early 2019 when the team began to actively engage its partners. The team’s ambitions are confirmed by significant investment in cutting-edge streaming technologies and certified equipment, as well as global market expansion. For instance, this year the company was represented at more than 10 leading gaming expos in Europe, CIS, Asia and Latin America.

Moreover, the success of the provider is noted by industry experts. In the first year of the participation, the team was awarded from numerous authoritative organizations in Europe as BEGE Expo, AGE and the LoginCasino Awards, and shortlisted in several categories at SBC Awards and Global Gaming Awards. The use of technological superiority of TVBET along with its game features like 3-level jackpots, cashback and bonuses – which direct competitors do not have – suggest that now it is the #1 provider of live-games.

The team at TVBET insists this is just the beginning, but even now the company has grown to more than 150 staff, consisting of its own developers, technical and customer support, sales and marketing, operators and presenters.

The fact that all the processes in creating and maintaining the provider’s versatile games are established independently encourages its clients. One important note here is that TVBET is an indie provider, who is not an affiliate of a particular market player.

It can be concluded that a well-thought-out positioning along with an exclusive product with the correctly planned promotion can take companies to the global level even in a highly competitive environment.

RelatedPosts

DATA.BET to present new features at iGB LIVE 2024

DATA.BET to present new features at iGB LIVE 2024

Sun 30 Jun 2024 at 12:54
Comtrade Gaming announces Strategic Partnership with Alea

Comtrade Gaming announces Strategic Partnership with Alea

Sat 8 Jun 2024 at 21:13
Pronet Gaming targeting Asian expansion with acquisition of international Isle of Man Software Supplier Licence

Pronet Gaming targeting Asian expansion with acquisition of international Isle of Man Software Supplier Licence

Fri 2 Feb 2024 at 05:19
Comtrade Gaming announces new Operator Agreement and completed migration with Spinbit

Comtrade Gaming announces new Operator Agreement and completed migration with Spinbit

Tue 7 Nov 2023 at 17:28
Load More
Tags: iGamingKENOplatform providerPokerBetTVBet
Share4Share1
Newsdesk

Newsdesk

The IAG Newsdesk team comprises some of the most experienced journalists in the Asian gaming industry. Offering a broad range of expertise, their decades of combined know-how spans multiple countries across a variety of topics.

Current Issue

Editorial – Better late than never

Editorial – Better late than never

by Ben Blaschke
Thu 31 Jul 2025 at 07:13

Inside Asian Gaming has in recent weeks been hearing increasing chatter around a possible move by Vietnamese authorities to introduce...

Angel’s Yasushi Shigeta

Angel’s Yasushi Shigeta

by Ben Blaschke
Thu 31 Jul 2025 at 07:08

Yasushi Shigeta, Chairman and owner of one of the world’s largest gaming industry suppliers, Angel Group, sits down with Inside...

The Magic Number

The Magic Number

by David Bonnet
Thu 31 Jul 2025 at 06:41

In this in-depth deep dive into the evolution of the Asian gaming landscape, David Bonnet argues that many regional jurisdictions...

Rashid Suliman – A road well traveled

Rashid Suliman – A road well traveled

by Ben Blaschke
Thu 31 Jul 2025 at 02:45

Rashid Suliman, Vice President of Global Gaming Asia-Pacific for casino solutions provider TransAct Technologies, provides some insight into his unique...

Evolution Asia
Your browser does not support HTML5 video.
Aristocrat
GLI
Nustar
SABA
Mindslot
Solaire
Hann
Tecnet
HKUST
NWR

Related Posts

SABA Intelligence: Real-Time risk control for smarter sportsbook operations

SABA Intelligence: Real-Time risk control for smarter sportsbook operations

by Newsdesk
Wed 6 Aug 2025 at 04:49

CLIENT PROMOTION SABA Sports reinforces its commitment to smarter sportsbook operations with SABA Intelligence – a real-time, AI-powered risk management suite designed to help operators detect anomalies, control risk and protect margins with speed and precision. SABA Intelligence combines continuous...

SBC announces debut of Affiliate Leaders Summit in Lisbon

Joel Corry and Imanbek to headline star-studded SBC Summit Opening Party

by Newsdesk
Tue 15 Jul 2025 at 05:20

Chart-topping artists Joel Corry and Imanbek will headline SBC Summit 2025’s Opening Party at Urban Beach, Lisbon, on Tuesday 16 September, the organizer has announced. The event is expected to welcome thousands of industry professionals for an evening of high-energy networking and world-class entertainment at one...

1xBet party in London: Hurts, glamor and living legends

1xBet party in London: Hurts, glamor and living legends

by Newsdesk
Wed 9 Jul 2025 at 05:57

CLIENT PROMOTION On 1 July, on the eve of IGB Live 2025, global betting company 1xBet hosted an exclusive event for its partners. The elegant and vibrant soirée took place at The MAINE Mayfair Bar & Restaurant, a luxurious venue...

APAC-facing gaming companies to see 70% aggregated EBITDA decline in 2020: Moody’s

The APAC iGaming Boom: Key trends and strategies in 2025

by Rose Power
Wed 2 Jul 2025 at 15:37

The APAC iGaming market is bursting with opportunity, and success in this rapidly growing region hinges on exceptional performance and a deep understanding of its unique landscape, enabling operators to tailor strategies that meet the region’s distinctive demands, securing a...

Your browser does not support the video tag.


IAG

© 2005-2025
Inside Asian Gaming.
All rights reserved.

  • SUBSCRIBE FREE
  • NEWSFEED
  • MAG ARTICLES
  • VIDEO
  • OPINION
  • TAGS
  • REGIONAL
  • EVENTS
  • CONSULTING
  • CONTRIBUTORS
  • MAGAZINES
  • ABOUT
  • CONTACT
  • ADVERTISE

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

No Result
View All Result
  • Subscribe
  • Newsfeed
  • Mag Articles
  • Video
  • Opinion
  • Tags
  • Regional
  • Events
  • Contributors
  • Magazines
  • Advertise
  • Contact
  • About
  • Home for G2E Asia

© 2005-2025
Inside Asian Gaming.
All rights reserved.

  • English