• Subscribe
  • Magazines
  • About
  • Contact
  • Advertise
Sunday 1 June 2025
  • zh-hant 中文
  • ja 日本語
  • en English
IAG
Advertisement
  • Newsfeed
  • Mag Articles
  • Video
  • Opinion
  • Tags
  • Regional
    • Africa
    • Australia
    • Cambodia
    • China
    • CNMI
    • Europe
    • Hong Kong
    • India
    • Japan
    • Laos
    • Latin America
    • Malaysia
    • Macau
    • Nepal
    • New Zealand
    • North America
    • North Korea
    • Philippines
    • Russia
    • Singapore
    • South Korea
    • Sri Lanka
    • Thailand
    • UAE
    • Vietnam
  • Events
  • Contributors
  • SUBSCRIBE FREE
No Result
View All Result
IAG
  • Newsfeed
  • Mag Articles
  • Video
  • Opinion
  • Tags
  • Regional
    • Africa
    • Australia
    • Cambodia
    • China
    • CNMI
    • Europe
    • Hong Kong
    • India
    • Japan
    • Laos
    • Latin America
    • Malaysia
    • Macau
    • Nepal
    • New Zealand
    • North America
    • North Korea
    • Philippines
    • Russia
    • Singapore
    • South Korea
    • Sri Lanka
    • Thailand
    • UAE
    • Vietnam
  • Events
  • Contributors
  • SUBSCRIBE FREE
No Result
View All Result
IAG
No Result
View All Result

How to become a live-games headliner in one year: the TVBET case

Newsdesk by Newsdesk
Tue 24 Dec 2019 at 08:37
How to become a live-games headliner in one year: the TVBET case
11
SHARES
282
VIEWS
Print Friendly, PDF & Email

It is no secret that the modern gaming industry is undergoing a period of prolonged prosperity. The market is replenished each year with the entrance of new casino and sports betting companies, while modern technologies and access to the internet remove any territorial limitations.

It goes without saying that competition among the industry participants is extremely high, particularly for those companies that do not have a clear differentiation. So how should new companies take action when competing with gambling giants that have reached all corners of the globe?

In this article, we cite an example of a company that not only entered the market with its own product but became a leader of its sphere with a global perspective. The company is TVBET– a B2B provider of fast lottery games for sportsbook and casino operators. A small group of dedicated people that have worked in the industry for many years decided to ceate excitement by inventing an enticing product for betting. Having studied the market dominated by sports betting, slots and casino games, the team agreed to combine them in an all-in-one product without a flow.

Accordingly, TVBET’s fast live-games can be described as popular and well-known TV, lottery and card games with a modern twist in a live format. Games like KENO, PokerBet, Backgammon, 21Bet, Wheel of Fortune, JokerBet and others are popular worldwide. The whole set is available for both casino owners and bookmakers that can add them in the form of integration with no setup fees.

The product is designed in the form of fast live games where all events are hosted by charming presenters. A single game lasts around 3 minutes, during which time people can place their bets live or in advance on up to 10 future events. The provider says that such beautiful, professional dealers hold players for a long time, thus increasing traffic on the platforms of their partners. Currently, more than 100 operators from the sports betting and casino industry have experienced steady monthly growth of bets and GGR through integration with TVBET, the company says.

It is important to note that the 11 games on offer do not suffer from seasonality, as is the case of many sports competitions. Such bookmakers as Parimatch, 1xbet, MelBet, 22Bet, Pin-Up and others understand the value of these live-games that show revenue during the off-season. According to TVBET, on average its share reaches 30% percent in the total amount of bets sports betting companies boast. It is no wonder the B2B provider already cooperates with such a number of operators.

Owing to its favorable positioning, TVBET captured the prevalent market share in the niche of fast live-games for bookmakers and casino operators. In fact, the company was founded in 2016, but officially launched in early 2019 when the team began to actively engage its partners. The team’s ambitions are confirmed by significant investment in cutting-edge streaming technologies and certified equipment, as well as global market expansion. For instance, this year the company was represented at more than 10 leading gaming expos in Europe, CIS, Asia and Latin America.

Moreover, the success of the provider is noted by industry experts. In the first year of the participation, the team was awarded from numerous authoritative organizations in Europe as BEGE Expo, AGE and the LoginCasino Awards, and shortlisted in several categories at SBC Awards and Global Gaming Awards. The use of technological superiority of TVBET along with its game features like 3-level jackpots, cashback and bonuses – which direct competitors do not have – suggest that now it is the #1 provider of live-games.

The team at TVBET insists this is just the beginning, but even now the company has grown to more than 150 staff, consisting of its own developers, technical and customer support, sales and marketing, operators and presenters.

The fact that all the processes in creating and maintaining the provider’s versatile games are established independently encourages its clients. One important note here is that TVBET is an indie provider, who is not an affiliate of a particular market player.

It can be concluded that a well-thought-out positioning along with an exclusive product with the correctly planned promotion can take companies to the global level even in a highly competitive environment.

RelatedPosts

DATA.BET to present new features at iGB LIVE 2024

DATA.BET to present new features at iGB LIVE 2024

Sun 30 Jun 2024 at 12:54
Comtrade Gaming announces Strategic Partnership with Alea

Comtrade Gaming announces Strategic Partnership with Alea

Sat 8 Jun 2024 at 21:13
Pronet Gaming targeting Asian expansion with acquisition of international Isle of Man Software Supplier Licence

Pronet Gaming targeting Asian expansion with acquisition of international Isle of Man Software Supplier Licence

Fri 2 Feb 2024 at 05:19
Comtrade Gaming announces new Operator Agreement and completed migration with Spinbit

Comtrade Gaming announces new Operator Agreement and completed migration with Spinbit

Tue 7 Nov 2023 at 17:28
Load More
Tags: iGamingKENOplatform providerPokerBetTVBet
Share4Share1
Newsdesk

Newsdesk

The IAG Newsdesk team comprises some of the most experienced journalists in the Asian gaming industry. Offering a broad range of expertise, their decades of combined know-how spans multiple countries across a variety of topics.

Current Issue

Editorial – Foreigner-only casinos: Seize the day

Editorial – Foreigner-only casinos: Seize the day

by Ben Blaschke
Thu 29 May 2025 at 13:38

I was recently asked by someone working at a foreigner-only casino for my thoughts on the outlook for the Asian...

On the brink

On the brink

by Pierce Chan
Thu 29 May 2025 at 13:27

The transition period for Macau’s 11 satellite casinos is set to expire at the end of this year, after which...

A moral defense of gambling

A moral defense of gambling

by Andrew Russell
Wed 28 May 2025 at 18:19

Economist Andrew Russell explores the differences between community benefit and in-principle arguments for the existence of a legal gambling industry...

Face to face

Face to face

by Ben Blaschke
Wed 28 May 2025 at 18:08

Konami caught the eye at the recent G2E Asia show in Macau with its SYNK Vision Tables, which utilize facial...

Evolution Asia
Aristocrat
GLI
Mindslot
Mindslot
Solaire
Hann
Tecnet
Nustar
Jumbo

Related Posts

SABA Sports to exhibit at SBC Summit 2025 in Lisbon

SABA Sports to exhibit at SBC Summit 2025 in Lisbon

by Newsdesk
Tue 27 May 2025 at 11:35

CLIENT PROMOTION SABA Sports has announced its participation in SBC Summit 2025, scheduled to take place from 16 to 18 September at the Feira Internacional de Lisboa in Portugal. The company is inviting all attendees to visit at Stand C190,...

Manny Pacquiao: the journey from king of the boxing ring to building the MPBL basketball empire

Manny Pacquiao: the journey from king of the boxing ring to building the MPBL basketball empire

by Newsdesk
Thu 24 Apr 2025 at 14:06

CLIENT PROMOTION Manny Pacquiao has had a phenomenal career in boxing, becoming a world champion in eight different weight classes and earning an induction into the International Boxing Hall of Fame. Even though the man known as PacMan no longer...

1xBet becomes Global Betting Partner of the Billie Jean King Cup by Gainbridge

1xBet becomes Global Betting Partner of the Billie Jean King Cup by Gainbridge

by Newsdesk
Wed 16 Apr 2025 at 10:18

CLIENT PROMOTION Global bookmaker 1xBet has entered into an exclusive partnership agreement with the Billie Jean King Cup by Gainbridge – the premier year-long international team competition in women’s tennis. Described as the women’s World Cup of Tennis, the Billie...

Comtrade Gaming enters new partnership with REEVO

Comtrade Gaming enters new partnership with REEVO

by Newsdesk
Wed 9 Apr 2025 at 04:59

Platform provider Comtrade Gaming has announced a strategic partnership with REEVO, a fast-growing iGaming aggregation platform. According to information from the company, the collaboration integrates Comtrade Gaming’s CG Games portfolio into REEVO’s offering, providing operators with more high-quality gaming options....



IAG

© 2005-2024
Inside Asian Gaming.
All rights reserved.

  • SUBSCRIBE FREE
  • NEWSFEED
  • MAG ARTICLES
  • VIDEO
  • OPINION
  • TAGS
  • REGIONAL
  • EVENTS
  • CONSULTING
  • CONTRIBUTORS
  • MAGAZINES
  • ABOUT
  • CONTACT
  • ADVERTISE

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

No Result
View All Result
  • Subscribe
  • Newsfeed
  • Mag Articles
  • Video
  • Opinion
  • Tags
  • Regional
  • Events
  • Contributors
  • Magazines
  • Advertise
  • Contact
  • About
  • Home for G2E Asia

© 2005-2024
Inside Asian Gaming.
All rights reserved.

  • English