Daily Fantasy Sports (DFS) giant DraftKings will start offering DFS contests to Australian consumers in 2Q18 after receiving a license from the Northern Territory Racing Commission, the company has announced.
Australia will become the first country outside of North America and Europe where DraftKings will operate and marks the eighth country in which DraftKings is available to consumers.
“Within the last few years, Australia’s burgeoning fantasy sports market has dramatically evolved, adding a variety of DFS platforms, feeding the appetite of the many passionate sports fans who love getting closer to the teams, athletes and sports they love,” said DraftKings Chief Executive Officer, Jason Robins. “Australia is an important market for DraftKings as it combines devoted sports fans with sophisticated, tech-savvy consumers – exactly the kind of people who love competing on DraftKings.”
It has been estimated that Australia has 1.65 million DFS participants.
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