• Subscribe
  • Magazines
  • About
  • Contact
  • Advertise
Monday 15 September 2025
  • zh-hant 中文
  • ja 日本語
  • en English
IAG
Advertisement
  • Newsfeed
  • Mag Articles
  • Video
  • Opinion
  • Tags
  • Regional
    • Africa
    • Australia
    • Cambodia
    • China
    • CNMI
    • Europe
    • Hong Kong
    • India
    • Japan
    • Laos
    • Latin America
    • Malaysia
    • Macau
    • Nepal
    • New Zealand
    • North America
    • North Korea
    • Philippines
    • Russia
    • Singapore
    • South Korea
    • Sri Lanka
    • Thailand
    • UAE
    • Vietnam
  • Events
  • Contributors
  • SUBSCRIBE FREE
No Result
View All Result
IAG
  • Newsfeed
  • Mag Articles
  • Video
  • Opinion
  • Tags
  • Regional
    • Africa
    • Australia
    • Cambodia
    • China
    • CNMI
    • Europe
    • Hong Kong
    • India
    • Japan
    • Laos
    • Latin America
    • Malaysia
    • Macau
    • Nepal
    • New Zealand
    • North America
    • North Korea
    • Philippines
    • Russia
    • Singapore
    • South Korea
    • Sri Lanka
    • Thailand
    • UAE
    • Vietnam
  • Events
  • Contributors
  • SUBSCRIBE FREE
No Result
View All Result
IAG
No Result
View All Result

Australian-based PlayUP acquires DFS leader Draftstars from Crownbet

Ben Blaschke by Ben Blaschke
Thu 12 Apr 2018 at 22:18
Print Friendly, PDF & Email

Australia-based PlayUp Limited, a developer, owner and operator of leading-edge technologies focused on live sports entertainment in the online gaming and Daily Fantasy Sports sector, has acquired Draftstars from CrownBet.

Draftstars is Australia’s largest daily fantasy sports (DFS) platform. The acquisition forms part of PlayUp’s international growth strategy while allowing CrownBet to focus on its core wagering business.

The Draftstars platform has more than 100,000 active users and provides opportunities to wager on Daily Fantasy Sports games spanning major local and international sporting codes such as the AFL, NRL, NBA and more. PlayUp will continue to operate and grow the Draftstars brand.

Draftstars was founded by Matt Tripp and the James Packer-backed CrownBet in April 2015 with Seven West Media, Fox Sports and the AFL becoming shareholders in the venture. It quickly became the clear Australian market leader and dominant player in Daily Fantasy Sports.

PlayUp is seeking acquisitions of cash-based fantasy sports betting platforms as well as other wagering operators globally, providing those as well as other independent platforms with a new, turnkey universal gaming currency solution called “PlayChip” which will be the world’s largest fully integrated blockchain enabled and cryptocurrency for gaming and wagering.

“PlayUp’s innovative strategy to grow Fantasy Sports and create global liquidity in cash and cryptocurrency via its ‘PlayChip’ will be an exciting journey,” said CrownBet CEO Tripp. “We are glad that Draftstars now forms part of PlayUp’s offering and that the effort put into growing the Draftstars brand and client base will add to PlayUp’s success.”

PlayUp CEO Daniel Simic added, “Draftstars is an ideal acquisition for PlayUp delivering immediate and significant growth in our Australian user base and a highly recognisable daily fantasy sports brand that we will continue to grow and enhance. Over time, we will integrate the PlayChip within Draftstars as an additional currency.”

RelatedPosts

Entain Australia and New Zealand CEO Andrew Vouris announced as Featured Speaker at Regulating the Game 2026

Entain Australia and New Zealand CEO Andrew Vouris announced as Featured Speaker at Regulating the Game 2026

Sun 14 Sep 2025 at 11:33
Aristocrat in leadership shakeup with former Light & Wonder exec Dylan Slaney to lead online unit, Barry French taking over corporate affairs

Aristocrat in leadership shakeup with former Light & Wonder exec Dylan Slaney to lead online unit, Barry French taking over corporate affairs

Fri 12 Sep 2025 at 07:20
Unhitching Online Poker

Australian government reportedly ready to proceed with gambling advertising reform

Thu 11 Sep 2025 at 14:51
Entain looking to sell Australian pub poker and trivia business

Entain looking to sell Australian pub poker and trivia business

Mon 8 Sep 2025 at 21:34
Load More
Tags: acquisitionsAFLAustraliaCrownBetDaniel SimicDFSDraftstarsJames PackerMatt Trippmergers and acquisitionsNBANRLPlayChipPlayUp Limited
Share3Share
Ben Blaschke

Ben Blaschke

A former sports journalist in Sydney, Australia, Ben has been Managing Editor of Inside Asian Gaming since early 2016. He played a leading role in developing and launching IAG Breakfast Briefing in April 2017 and oversees as well as being a key contributor to all of IAG’s editorial pursuits.

Current Issue

Editorial – Flipping the script

Editorial – Flipping the script

by Ben Blaschke
Thu 28 Aug 2025 at 12:30

This month represents an important milestone for Inside Asian Gaming as we launch IAG EXPO – an expansion of the...

Asia market roundup

Asia market roundup

by Ben Blaschke
Thu 28 Aug 2025 at 12:26

Inside Asian Gaming takes a deep dive into the state of Asia-Pacific’s key gaming markets: who’s hot, who’s not and...

Rewriting the rules

Rewriting the rules

by Newsdesk
Thu 28 Aug 2025 at 11:43

IAG EXPO, taking place at Newport World Resorts from 8 to 10 September, is not your usual trade show. IAG...

Test of character

Test of character

by Newsdesk
Thu 28 Aug 2025 at 11:28

Since its establishment in 1989, Gaming Laboratories International (GLI) has developed into the world’s most trusted name when it comes...

Evolution Asia
Evolution Asia
Aristocrat
GLI
Nustar
SABA
Mindslot
Solaire
Hann
Tecnet
NWR
NWR

Related Posts

Asia market roundup

Asia market roundup

by Ben Blaschke
Thu 28 Aug 2025 at 12:26

Inside Asian Gaming takes a deep dive into the state of Asia-Pacific’s key gaming markets: who’s hot, who’s not and where will the surprises come from in the near-term? The pandemic years are now a distant memory, and the Asia-Pacific...

How Indian affiliates earn and scale with 1xPartners

How Indian affiliates earn and scale with 1xPartners

by Newsdesk
Fri 22 Aug 2025 at 05:32

CLIENT PROMOTION The 1xPartners affiliate program by 1xBet brings together people from diverse backgrounds, all united by a common goal – growth in digital marketing. In this article, three partners from India share their path and formula for success. Shubham:...

SABA Sports unveils high-speed, AI-powered odds feed at SBC Summit Lisbon

SABA Sports unveils high-speed, AI-powered odds feed at SBC Summit Lisbon

by Newsdesk
Wed 20 Aug 2025 at 19:29

CLIENT PROMOTION In an industry where every millisecond matters, SABA Sports is redefining sportsbook performance with its next‑generation Odds Feed – engineered to deliver sharper odds, smarter insights and rock‑solid reliability at global scale. At the heart of the SABA...

Why Social Casino Streaming is Booming: Redefining iGaming Entertainment

Why Social Casino Streaming is Booming: Redefining iGaming Entertainment

by Rose Power
Fri 15 Aug 2025 at 11:21

iGaming operators can capitalize on the surge in social casino streaming by delivering consistent, low-latency video across platforms. This is especially important in emerging markets like Asia and LATAM, where delivering superior player experiences is key to driving revenue. The...

Your browser does not support the video tag.


IAG

© 2005-2025
Inside Asian Gaming.
All rights reserved.

  • SUBSCRIBE FREE
  • NEWSFEED
  • MAG ARTICLES
  • VIDEO
  • OPINION
  • TAGS
  • REGIONAL
  • EVENTS
  • CONSULTING
  • CONTRIBUTORS
  • MAGAZINES
  • ABOUT
  • CONTACT
  • ADVERTISE

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

No Result
View All Result
  • Subscribe
  • Newsfeed
  • Mag Articles
  • Video
  • Opinion
  • Tags
  • Regional
  • Events
  • Contributors
  • Magazines
  • Advertise
  • Contact
  • About
  • Home for G2E Asia

© 2005-2025
Inside Asian Gaming.
All rights reserved.

  • English