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Donaco announces Manchester United partnership in Thailand

Ben Blaschke by Ben Blaschke
Mon 15 May 2017 at 14:01
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Donaco International Limited has announced the formal launch of its partnership with Manchester United in Thailand at a special “I Love United” event in Bangkok.

The event, attended by more than 2,000 fans, was held at Central World Plaza in Bangkok and featured Manchester United ambassadors Mikael Sylvestre and Bryan Robson.

The English Premier League giants are hugely popular in Thailand, with more than 19.5 million followers. The aim of the Manchester United partnership is to increase awareness and visitation of Donaco’s Star Vegas property for the target market of middle class Thai visitors.

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Ben Blaschke

Ben Blaschke

A former sports journalist in Sydney, Australia, Ben has been Managing Editor of Inside Asian Gaming since early 2016. He played a leading role in developing and launching IAG Breakfast Briefing in April 2017 and oversees as well as being a key contributor to all of IAG’s editorial pursuits.

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