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Designed to Perform

Newsdesk by Newsdesk
Thu 28 May 2009 at 16:00
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Measured by their impact on casinos’ bottom lines, Aristocrat games tower above the competition. When the going gets tough, performance becomes the main criteria on which to base new game purchases

Aristocrat games enjoys the largest slots market share across the Asia Pacific region, and the reason for that is simple—they perform. Following the successful launch of the new VIRIDAN™ cabinet and GEN7™ platform at last year’s G2E Asia, Aristocrat will be showcasing their latest range of products and technologies that are “Designed to Perform” at this year’s show.

One of the consistent recent performers across the region has been Aristocrat’s Asian-themed Hyperlink™, FA FA FA. Joining the highly successful games Choy Sun Doa, 5 Dragons, and 50 Dragons, on display this year will be Lucky 88, which is sure to draw casino and slot hall operators keen to boost their revenues.

Busting the bank

Aristocrat’s newest Hyperlink™ theme is Bank Buster. An innovative bonusing linked product, Bank Buster combines four levels of progressive jackpots with 6 exciting bonus features rewarding players with a feature-rich player experience. Bank Buster is supported by the top performing games Tigress and King of Asia and the new 25 line game Ladies Day.

Money Train (four game multi-pack Hyperlink™) will be showcased in the VIRIDAN™ cabinet along with the latest bonus bank style product Banana King. Banana King boasts interactive and entertaining bonus features and animations and offers players the chance to win one of five bonus features or one of two progressive jackpots.

A range of new games powered by the GEN7™ platform will debut at this year’s show, including the new Asian-themed Reel Power game Fortune Foo, the new 25 line game Kick’N Ass and the new Power Pay game Arctic Dreaming, which allows players to buy extra reel positions for up to 432 ways to win. What is also key to driving performance is ensuring that previous top performing games like Choy Sun Doa, 50 Dragons, 5 Dragons and many others are also available in the new Viridian Cabinets allowing new venues to feature the latest technology with some of the best performing games in the market.

System on show

At this year’s G2E Asia, Aristocrat will also demonstrate its latest gaming management system, S7000 Prime Enterprise.

S7000 Prime is a full casino gaming management system that provides the functionalities of slot management and monitoring, slot ticketing, promotions, membership, player loyalty, cashiering, table and pit management, CRM and hosting, and advanced analytical reporting. Modular by design, the system is flexible and can be tailored to suit the exact requirements of all casinos, of any size and complexity. S7000 is a feature rich gaming system, which is already proven and operational in both single-site casinos and multi-casino networked systems.

S7000 is a powerful, dynamic and easy to use gaming system. It is fully developed and supported by Aristocrat, and is a result of the company’s gaming systems experience over 500 venues globally, in all major casino jurisdictions. This wealth of systems experience and installations means S7000 is a fully tested, approved and robust gaming management system. S7000 provides the tools for casino managers to control the gaming environment from all aspects, including: cage, tables, slots, patrons, security and business intelligence.

Networked gaming

Server based Gaming has long been promoted as the future direction for the gaming industry as it combines dynamic game control and configuration into a single solution.

With the resumption of large-scale casino resort development across Asia as the economy improves, the new properties that appear will increasingly opt to install fully server-based gaming floors at opening—saving the need for costly conversions that are currently holding up the migration to networked gaming around the world.

On show at G2E Asia will be Aristocrat’s ACE TrueServ Server based Gaming functionality, allowing operators to review and experience the benefits that ACE TrueServ will deliver.

ACE TrueServ breaks with the traditional fixed ‘game in a cabinet’ approach to provide a more dynamic network with a library of games centrally served and deployed across the gaming machines of a venue or indeed across a country. Operators will benefit from the ability to dynamically modify and tune gaming floors to better meet changing player profiles, delivering new levels of player service.

Aristocrats ACE TrueServ solution allows the gaming floor to be managed from a central operational system, with the openness to integrate into casino management and customer relationship systems.

A range of class-3 games from both Aristocrat and 3rd party suppliers will be demonstrated running on Aristocrat’s new Viridian cabinet.

Stepping up

Also on display will be the US version of the revolutionary VIRIDIAN RFX Stepper, the latest 5-reel mechanical reel slot on the award-winning VIRIDIAN cabinet to see what interest there is in the Asia Market. Utilizing many of the same proven features and capabilities of the original GEN7 including dynamic scorecards, player selectable bet and line structures, hi-res graphics and full 2.1 CD-quality stereo sounds, the VIRIDIAN RFX Stepper was engineered to increase game immersion and performance. The VIRIDIAN RFX houses the latest in advanced reel and lighting technology from Gamesman, touch-screen interactive bonusing and is driven by the same powerful, flexible and efficient technology that drives the GEN7 platform.

Aristocrat Technologies: Booth #400

G2E Asia 2009, Cotai Strip® CotaiExpo™, The Venetian Macao 3rd-4th June.

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The IAG Newsdesk team comprises some of the most experienced journalists in the Asian gaming industry. Offering a broad range of expertise, their decades of combined know-how spans multiple countries across a variety of topics.

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