G2E Asia organizer Reed Exhibitions has announced that the leading Macau gaming trade show will receive the Brand Exhibition Award for the second year running at the 2017 Macao Convention and Exhibition Commendation Awards, to be held in Macau on Tuesday 12 December.
The annual award recognizes and honors outstanding events, or “exhibition performances” that serve as a role model in brand creation and have a positive impact on the long-term exhibition development and promotion of Macau’s MICE industry, thereby contributing to its maturity into an “International MICE City.” Award criteria encompasses exhibition settings including hardware facilities and software capabilities, organization, service quality and effectiveness.
This year’s Brand Exhibition Award is one of five award categories to be presented on Tuesday, together with the Brand Convention Award, Innovative Exhibition Award, Bid Convention Award and the Original Convention and Exhibition Award.
“It is such an honor to once again receive the Brand Exhibition Award,” said Josephine Lee, Chief Operating Officer of Reed Exhibitions Greater China.
“G2E Asia has built a solid bridge between Macau and the world to promote local industry capabilities and economic development. As G2E Asia steps firmly into its second decade, being recognized for our contributions to Macau and the industry is quite an inspiration to all of us. We are extremely grateful to MCEA. This honor will serve as a driving force to ensure that our teams deliver even better and more professional editions that will fully meet the needs and exceed the expectations of the industry.”
The award is organized by the Macao Convention and Exhibition Association (MCEA) and co-organized by the Macau Fair & Trade Association, the Association of Advertising Agents of Macau, and the Macau Federal Commercial Association of Convention & Exhibition Industry.
G2E Asia’s 12th edition will be held at the Venetian Macao from 15 to 17 May 2018.