Abbiati’s regional presence gets a boost from its new line of stylish and secure casino currency
Asia is an extremely vibrant market for us and is strategically very important as our business continues to expand and develop,” says Giorgio Abbiati, CEO of Abbiati Casino Equipment.
In recent years, Abbiati has been chosen by several Asian operators in search of stylish and secure casino currency.
The company’s reputation is built on nearly 40 years of commitment to the highest manufacturing standards and best materials, blending technological innovation with traditional craftsmanship to produce the finest in furnishings, layouts and accessories for the pit. Its products are now found in more than 120 casinos on four continents.
At the recent G2E Asia, Abbiati displayed a brand-new line of chips, plaques and jetons incorporating a number of innovative security technologies to prevent counterfeiting. “The innovations are the result of extensive R&D projects that we have carried out both internally with our engineers as well as with our partner suppliers,” says Mr Abbiati. “Our company has an increasing Asian focus and we have been working hard to meet the demanding needs of Asian customers who require reliable and state-of-the-art products.” The new range includes a collection of attractive new patterns, designs and materials for the plaques as well as the new line of patented “Tie” chips featuring multiple injections, see-thru inserts and a combination of intricate and innovative rim and edge inserts. All new products are available with security features such as 13.56 MHz RFID, 8-color UV pigments, 3-in-1 UV, Laser Tracer technology, Optical Variable Ink and high-security holograms, which, says the company, is “to name but a few.”
Other featured products included a blackjack table manufactured with special composite materials and a special baccarat table that enables the use of a video screen player interface. Both tables are decidedly eye-catching, featuring unique designs and elegant, highend finishings.
Then there’s the company’s GLI-25 certified American roulette wheel, which incorporates the upgraded version of the company’s patented invisible laser technology (Class 1A). Abbiati’s American roulette wheels can connect to winning number displays, online gaming terminals and management systems, and owing to their open protocol, they have become the preferred choice for many leading online gaming operators. Along with the wheels, Abbiati supplies a range of high-quality multimedia Winning Number Displays.
As the exclusive worldwide distributor for Modiano, Abbiati also presented a complete range of 100% plastic and plastic-coated paper playing cards which include new high-security features such as tracking mechanisms and cards with barcodes specifically designed to meet the requirements of online gaming operators.
Headquartered in Rosta, Italy, Abbiati continues to collaborate with veteran industry marketer Christophe Leparoux and his firm, Golden Cathay Consulting, to better serve the Asian market and further expand its presence in the region.